Radio stations as a form of broadcasting media has become as natural as the air since time immemorial. In fact I’m sure a lot of people (me included) have fond memories tuning into our favourite radio station at the right time so as to not miss out on listening to our favourite music, shows and the RJ’s banter. Although in these recent years the mode of entertainment has shifted onto different platforms, Radio stations still stay relevant. More so are F.M stations.
First off a F.M radio stands for “Frequency Modulation” where the sound is transmitted through changes in Frequency. F.M provides a short-range signal generally anywhere within the sight of the transmitter with excellent sound quality. It can typically cover the area of a small city or large town making it perfect for a radio station especially one which focuses on a limited geographical area speaking into local issues. The better sound quality of F.M radio makes it more desirable.
Indigo 91.9 F.M is one of the most unique radio stations in India as it is the first and only longest running radio network playing international music. The diversity in music genres and shows really makes Indigo 91.9 one of a kind. This revolutionary Radio Station began in 2006 and mainly functions in Bangalore city and Goa and its main focus is to play current top hits which tops the 40 music charts. Before Indigo 91.9 F.M came into play in 2006, they were first a channel on WorldSpace Satellite Radio, operating on channel BC 1218 as simply ‘Radio Indigo‘. Often called ‘the colour of music’ it portrays Bangalore’s thoughts, interests and musical tastes and gives life to the city’s fun and young crowd. In 2002, Indigo 91.9 hosted the first ‘Satellite Dance Party’ for listeners at the event from all over the country to party non-stop to the dance music played, taking the experience of listening to Radio on another level.
In the past decade, numerous ground-breaking shows have been introduced. Each time Indigo 91.9 F.M never fails to impress, taking the whole musical experience a little further. It hosted India’s first Beer Mile, Indigo Jingle Jam contests, the Indigo Blues concert to live music under the Northern lights. In 2014 they opened Indigo Live Music Bar in Bangalore which is now renamed as Indigo XP. Needless to say it garnered a lot of attention and is another success story from their side. Its not just one show that keeps them going but a unique range of it, from talk shows to live musical jams and all of it is top tier quality content recognized by renowned artists and Rj’s around the world. Critically-acclaimed radio personality, Ryan Seacrest takes pleasure in hosting two of their shows called, “On-Air with Ryan Seacrest” everyday 4pm onwards and ‘The American top 40 with Ryan Seacrest’. He is an exemplary Hollywood insider who has the biggest scoops and is most sought after. The new shows line-up offers the best content from across domains, they have been tailored such that it keeps up with the Radio Station’s aspirations and forges deeper consumer connections which highlights their personal interests and choices. You can expect no dead-air when you’re tuned in to this station.
This Radio Station is distinctive in both its creative and technical aspects. The programming of Radio Indigo 91.9 follows CHR (Contemporary Hit Radio) where collection of hits from all over the world dedicated just for the people of Bangalore. Genre specific shows on the weekend like Jazz, Retro, World Music and Hard Rock are a few. ‘American top 20 countdown with Casey Kasem’ is also one of the popular shows along with Putumayo World Music Hour which broadcasts music from all around the world all in one show.
With all that being said, it isn’t surprising that Indigo 91.9 F.M has won numerous awards for their talent and music specialty. In 2017, they the Radio Station entered the Limca Book of Records for being the only station to have their RJ’s form a band and jam live on stage, TheIndigoXP.com won the award of Excellence in New Media Initiative at the Radio Forum Awards. In 2014 Indigo’s Morning Show with RJ Michelle and Nathan won the Big Bang Awards and RJ Michelle won “RJ of The Year” at the Golden Mikes in 2012. Its first and foremost policy is to give the City’s people the music they want to listen and to alleviate the busy city life, be it stuck in traffic, going early to work on blue Mondays or just bored in the house this Pandemic.
References:
- exchange4media.com
- wikipedia.com
- http://www.indigomusic.com